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Tom is so sadAs a small business owner, sometimes you feel like you’re being tossed by the waves.  I had every intention of heading down to sunny Austin this year for the Rockin’ SXSWi festival.  All my favorite Peeps and Tweeps in my Twibes are going to be there.  But sometimes life bites you.

After losing two major deals in my pipeline I had to make the excruciating decision to ditch SXSW this year.  The fact is, I just couldn’t justify playing and spending the cash when I should be working.  Even when you own a company, you don’t get rewarded when things go south.  Instead you throw off everything that may get in your way, pull your boots on and get busy…working.

Tough Business Decision - No SXSW for me this year from TOM WILLIAMS on Vimeo.

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Today’s Friday Video Blog is about the macro economic difference between Big Companies and Small Business.  Don’t take this the wrong way.  I have nothing against Big Companies - I worked in three multi-billion / multi-national corporations before starting InnoGage.  It’s just that many times the Big dogs forget how important the small businesses are.

Big Companies vs. Small Business - Who really creates the Jobs? from TOM WILLIAMS on Vimeo.

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Social Media in today’s society – Obama proves it works

May 22, 2009

Social Media has become quite a buzz word lately. It seems that everyone has or wants to jump on the Social Media bandwagon and hopes their sales skyrocket. But there is a lot more to Social Media than just writing a few blog posts and holding your hands out to collect the money. There needs [...]

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Video Recap InnoGage Earth Day 2009

May 1, 2009

For anyone who missed our Earth Day Webinar on April 22nd, 2009, feel free to watch the videos below at your leisure.  We have broken the webinar into three pieces.  Part 1 is the first half of the webinar.  Part 2 is the second half of the webinar.  Part 3 is the Q&A.
If you have [...]

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Blogs: Cornerstone of Social Media - Video Interview

January 12, 2009

I was recently interviewed by Peter Baron from AdmissionsQuest. AdmissionsQuest is the leader in admissions information for boarding schools.
Peter and I connected via Skype for this interview.  What’s cool about this is you can see us both in the video window!  What’s not so cool is that the video is a bit choppy.   However, [...]

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